— Marketplace · Creator economy · Live
Collabs.co.nz.
NZ's dedicated creator-brand collab marketplace.
At a glance
Status
Live · NZ creators
Stack
Laravel · Filament · Tailwind
Type
Two-sided marketplace
My role
Founder, designer, sole developer
The challenge.
NZ has a rich creator ecosystem — content creators, photographers, videographers — and plenty of brands wanting authentic local content.
But the matching between them is broken. International platforms (AspireIQ, Grin, etc.) don't serve the NZ market well, and Instagram DMs aren't a system.
What I built.
A clean, fast NZ-focused marketplace where creators set up profiles and brands post collab opportunities. Free for creators to post, free for brands to browse, friction kept low to encourage real activity.
Creator profiles
Self-serve creator profiles with categories, portfolio images, and rates.
Featured slider
Admin-curated featured creators on the homepage.
Image pipeline
Client-side canvas compression on upload to keep portfolio assets light.
Editorial
Blog system for SEO articles and creator economy content.
The product is positioned as the antidote to international platforms — local, focused, and built around the way NZ creators actually work.
The result.
Live with growing creator and brand activity.
Twelve published SEO articles bringing in organic search traffic. Featured creator slider giving an editorial flavour without an editorial team.
For technical readers Tech notes
- Stack
- Laravel · Filament admin · Tailwind · Alpine.js
- Image handling
- Client-side canvas compression on upload, server-side variants on storage.
- SEO
- 12 long-form articles, structured data, sitemap, canonical handling.
- Ops
- Database backup + email delivery system, admin curation tools.
— Like the look of this?
Want to talk it through?
Building a marketplace, directory, or creator-economy product? I've done this twice and I'm happy to share what I've learned.